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Wednesday, March 12, 2014

Long-time hospital strategic planning, marketing exec poised for retirement

INDIANAPOLIS – Fred Bagg has worn many hats in his 35 years as a planning strategist, researcher and communicator for Franciscan St. Francis Health. That career soon will be honored as he begins another chapter in his life.

Bagg will retire from the hospital in early April, capping a long and varied service to the three-hospital system in Central Indiana. He’s ending his career as the director of strategic planning and leading non-clinical research in areas such as community health needs monitoring its outreach and social accountability programs.

Before moving in to his current roles in 2005, he served many years as director of community relations and marketing, where he led strategic guidance in media relations, crisis communication, publications, employee communications, community relations and marketing.  

An Indianapolis resident, Bagg earned his undergraduate degree in business administration from Butler University and later worked toward a master’s in public relations at Ball State University. He earned a master’s in business administration from University of Indianapolis. For nearly 30 years, he has taught numerous marketing and communications graduate courses at the University of Indianapolis and Indiana University Purdue University Indianapolis.

Bagg, a veteran of the U.S. Air Force during the Vietnam War era, has held numerous leadership positions with local and national public relations organizations: International Association of Business Communicators, Public Relations Society of America (PRSA), Hoosier Chapter of PRSA, American Society of Health Care Marketing and Public Relations. In 2003 he was elected to the prestigious College of Fellows of the PRSA, where he served on the National Board and was the College’s National Chair in 2011.

In 1994 he was elected to “Who’s Who in Public Relations” and has earned a plethora of awards and honors during his career.

An avid traveler, Bagg is married to Mary Beth Bagg, associate provost for academic systems at the University of Indianapolis. They are parents of two daughters and have five grandchildren.